Scott Rea
June 21, 2024
Everyone knows time is money, and nobody in the transportation industry likes to waste either one.
As a Safety Director, it’s your job to find partners (not vendors) who are the right fit. You need driver recruiting software and DOT compliance tracking software, but there are a lot of options to sift through. And choosing the wrong partner could mean squandering everyone’s time and money.
With that in mind, it’s helpful to consider reasons why AvatarFleet would not be a good partner for you.
If your company is resistant to change, you're going to face some challenges implementing the AvatarFleet system, including A-Suite Comply and A-Suite Recruit.
For example, one former trucking company customer came to us seeking to fix a broken system, but they weren’t ready to get rid of their old processes, like relying on printouts. Ultimately, it wasn’t a good fit.
Other companies who’ve struggled to find success with AvatarFleet are those that lack an internal “champion.” Adopting a new technology requires a point person who is accountable for seeing it through. If you don’t have someone to own your implementation process, there’s a good chance you’ll be disappointed with the results.
What You Should Do About It:
You’ve got to want to change. That desire to learn will cause you to adopt sooner. Having two feet in two different systems is painful. The quicker you transition the better.
At AvatarFleet we use the phrase “delegate to elevate.” If you are trying to own all responsibility for shifting to a fully digital recruiting, compliance and training system, you will ultimately fail and revert back to your old ways.
However, if you delegate roles and responsibilities down to your staff and hold them accountable for those responsibilities, you’ll have a better chance at successfully achieving your goal with AvatarFleet.
If your team members or departments don’t communicate well with one another in real life, a system like AvatarFleet isn’t going to fix those problems.
We worked with one transportation company whose staff members (who also happened to be family members) were not even on speaking terms. Even though AvatarFleet conveniently integrates recruiting, compliance and training all in one system, the personnel who manage those departments must function as part of a cohesive team before the system can be effective.
What You Should Do About It:
Even if your team members aren’t on speaking terms (we recommend other avenues to solve that problem), at the very least you can outline who does what and when with a simple Process Flow diagram, and link out to any necessary standard operating procedures that should accompany those processes.
This kind of map will provide your team members the black and white instructions for who does what, which translates directly into AvatarFleet’s platform, A-Suite.
If you love paperwork and you’re beholden to your old-school file cabinet, AvatarFleet is not the solution for you. The entire point of a compliance tracking system is to track metrics and eliminate the chance for human error caused by physical documents and files.
At AvatarFleet, we are allergic to paper and proud of it. If you’re allergic to technology, we are not your best choice.
What You Should Do About It:
We get it. Paper is tangible and feels official. But humans are prone to errors, especially when it comes to sticky notes and disconnected reminder systems.
Even the Federal Motor Carrier Safety Administration has gone paperless with their off-site audit system and requires you to upload scanned copies of driver qualification files for audits.
With AvatarFleet’s software, those driver files would be just a click away from downloading and uploading the FMCSA portal, enabling you to pass an audit.
Simply put, if you don't treat your drivers right, our driver recruiting, compliance and training software and services are not going to work for you.
The AvatarFleet model focuses on showcasing your unique culture. We help transportation companies identify and promote their Purple Cow with tools like Candidate Landing Pages and Driver Testimonials. It’s not just about speed and volume. Our approach is a better long-term solution, delivering right-fit, better quality candidates.
If you’re just looking to spend money playing the job board game, burning and churning through drivers, we aren’t your partner.
If you believe in harassing drivers for DQFs and don’t have a system in place for them to be successful, we aren't your partner.
Lastly, if you don’t believe in building a culture of safety and you choose to cut corners, we aren’t your partner.
What To Do About It:
Buying leads from the job boards and purchasing full applications from other competitor platforms feels good, but they are quick fixes that result in poor quality drivers.
To get higher quality candidates, you need to fix your culture first. That starts with finding any way to collect feedback from your drivers. Then, once you’ve identified what your problems are, address them and change your culture.
If you’re happy with your results on the recruiting side of the business, and your driver data is ship-shape on the compliance side, then you probably don’t want to bother with a partner like AvatarFleet.
Our driver recruiting software and DOT compliance software are designed to guide you and grow with you. If your data is good to go, you won’t see the value in a dedicated U.S.-based client success manager who works with you to customize the AvatarFleet system to meet your needs.
What To Do About It:
Keep us in mind. We are here to serve you as a partner, and with that comes our expert-level knowledge of both the industry and your job. We work with hundreds of people just like you, so if at any time you are feeling lost and need advice, we’re here to help.
If you’ve read this far without ruling yourself out as a potential partner for AvatarFleet, don’t hesitate to get in touch to take the next step.
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